Updated September 2026

Betradar API

Betradar is Sportradar's betting-facing line, and its Unified Odds Feed is the product people usually mean when they search for a Betradar API. Here is what that feed delivers, how developers actually get access to it, and what a self-serve route to the same odds family looks like.

Betradar or Sportradar — which name is the API?

Both names show up in the same searches because they describe one business from two angles.

Betradar is Sportradar's betting-facing line. Its Unified Odds Feed (UOF) is the odds product: markets and prices delivered to bookmakers, trading desks and platforms.

Sportradar is the parent company and the wider sports-data business — statistics, media, integrity services and the rest of its portfolio. Betradar sits inside it.

So a search for "Betradar API" and a search for "Sportradar odds API" normally point at the same integration. The distinction matters in one practical place: the parent company is whose contract you sign.

What a Betradar API actually provides

A unified odds feed means one normalized stream instead of one integration per sport. What arrives from the Unified Odds Feed:

Live and prematch odds

Tennis, soccer, cricket, basketball and other traditional sports, priced before the event and while it runs.

Markets, sides and lines

Match winners, totals, handicaps and the rest — with the side and line on each selection, so over and under never get confused.

Probabilities beside prices

Odds carry the bookmaker's margin. The no-vig probability is the same view with that margin removed, and the feed publishes its own figure next to every price.

That third item is the one developers tend to underestimate. A decimal price on its own does not tell you what the market thinks; two books can agree on a 1.85 and disagree about the fair value underneath it. A no-vig probability published alongside the price gives you the fair view without deriving it yourself.

How developers get access to it

There is no checkout page and no public price list. Direct Betradar (Sportradar) access is an enterprise contract:

StepWhat happens
ContactYou speak to the provider's sales team, not a signup form.
ScopeCoverage, delivery, licence and territory are agreed.
ContractTerms are negotiated; the provider does not publish a rate card.
CredentialsKeys arrive after onboarding and review.

Our research put a direct contract at $29,999 per month as of September 2026. Treat that as a researched starting point rather than a quote — it is not a published price, and real terms move with coverage, delivery, licence and territory. Verify with the provider.

Trial access exists through the provider's developer portal for evaluating the feed. It is built for evaluation, not for running a production system on.

Budget the timeline as well as the number: weeks between first contact and first API call, because legal and onboarding sit in the path. If you need a licence, contractual guarantees or the full official portfolio, that is the route to take. If you need the odds this afternoon, it is the wrong shape.

A self-serve route to the same odds family

Oddsradarwire is an independent API that serves Betradar odds. It is not affiliated with Sportradar and it does not resell the whole portfolio — odds only, without a sales cycle.

Coverage

tennis, soccer, cricket, basketball and other traditional sports — live and prematch markets from the same feed family.

Delivery

REST for polling. Realtime SSE on the Full plan when you want pushes instead.

What ships beside the price

The provider's raw no-vig probability on every selection, plus price-drop alerts so you are not polling for one specific move.

Plans are public: free at 100 REST calls per day with no card, Basic at $29/month, Full at $299/month with realtime SSE. The demo key is public too, so you can see the response before you decide anything.

curl "https://oddsradarwire.com/v1/fixtures?key=demo&event_type=live&tier=1&limit=5"

That call returns live fixtures with their open markets. Trimmed from a real response, September 2026:

{
  "count": 16,
  "events": [{
    "sport": "BASEBALL", "league": "MLB",
    "event_type": "live", "status": "LIVE",
    "name": "Los Angeles Angels vs Seattle Mariners",
    "markets": [{
      "market": "Winner (incl. extra innings)",
      "canonical": "match_winner", "tier": 1, "status": "OPEN",
      "selections": [
        { "side": null, "price": 1.08, "fractional": "8/100",   "probability": 0.89016 },
        { "side": null, "price": 6.5,  "fractional": "550/100", "probability": 0.10984 }
      ]
    }]
  }]
}

Prices move by the second; the shape is the point. Full field reference in the docs.

Delivery speed was measured, not claimed: in the OddsBench 2026-09 run from a US-East vantage, line-change p95 was 472 ms on Oddsradarwire against 380 ms direct from Betradar. Numbers and method: OddsBench.

Where to read the documentation

Provider documentation is the reference for the Unified Odds Feed itself, and access to it comes with your contract. For this API, documentation is open:

What you needWhere it is
Endpoints, auth, rate limits, market keys/docs.html
Full price and delivery comparison/compare.html
Plain-text reference for coding agents/llms.txt
A key without a sales call/#getkey

Related reading on this site: the Sportradar odds API, alternatives to a direct contract, developer access routes and what a direct contract costs.

All prices and latency figures on this page are dated September 2026 and are re-checked when they move.

Questions

What is the Betradar API?

Betradar is Sportradar's betting-facing line, and its Unified Odds Feed (UOF) is the odds product. A Betradar API integration means live and prematch markets and prices from that feed, whether you poll it or receive pushes.

Is Betradar the same as Sportradar?

Not exactly. Sportradar is the parent company and the wider sports-data business, including statistics, media and integrity services. Betradar is its betting-facing line, and the Unified Odds Feed is the odds product inside it. Most searches for either name mean the odds feed.

How do developers get access to the Betradar API?

Through an enterprise contract. There is no public price list and no self-serve signup: you speak to the provider's sales team, agree coverage, delivery, licence and territory, then get credentialed. Trial access is available through its developer portal for evaluation.

Is there a free Betradar API trial?

The provider offers trial access through its developer portal for evaluation, not a free production tier. Oddsradarwire has a free plan: 100 REST calls per day against the same feed family, no card, plus a public demo key (key=demo) that needs no signup.

Is Oddsradarwire affiliated with Sportradar?

No. Oddsradarwire is an independent API that serves Betradar odds. It is not affiliated with, endorsed by or operated by Sportradar.